Why Use POS?
Using a Point of Sale (POS) System at the farmers market can enhance customer experience and increase sales. Farmers can also reclaim valuable time with more data and less counting.
Save Time and Counting
When you record every transaction at the market, your items sold inventory is complete! Save valuable time compared to counting before and after the market.
Reduce Busyness
Data shows busyness at a market stall reduces the average customer transaction size.
Faster checkout reduces busyness, which allows for more farmer interaction – the key to increasing transaction size!
Accept Credit Cards
Data shows the gain in sales is greater than the credit card fees incurred, plus customers spend more when using a credit card.
Myth, Busted!
We often hear: "I’m too busy at the market. I don’t have time to record transactions."
In fact, farms report that they are able to check out customers faster using Square and avoid errors.
Speed Up Checkout with
Market Stall Design
Invite customers into the space and create a clear browsing path with a checkout station at the end.
Questions?
Have a question about using POS? We’re here to help! Review our POS Best Practices guidelines.
For further assistance, email Matt LeRoux at mnl28@cornell.edu.